Truli Teams With Pushpay for Mobile Donation Solutions
LOS ANGELES, CA–(Marketwired – May 15, 2013) – Truli Media Group, Inc. (OTCQB: TRLI), parent company of Truli, a global faith-based & family friendly media content platform and social community hub, today announced that it has signed an agreement with Auckland-based Pushpay, which allows users to make direct payments to registered companies and organizations on their smartphones.
“Pushpay has partnered with some of the largest non-profits across the USA, Australia and New Zealand to boost their donations through mobile payments while decreasing the administrative costs of receiving donations,” said Michael Jay Solomon, Founder, Chairman and CEO of Truli. “This a great fit for us and we are excited to incorporate Pushpay’s mobile payment solutions into our donation platform. Pushpay will make it very easy for people to donate to their favorite ministries whereby 85% goes to ministries and 15% goes to Truli. We believe this will be a major source of revenue for us as we anticipate that many ministries will want to take advantage since it means additional revenue for them as well.”
“Truli’s and Pushpay’s shared focus on faith-based organizations provides an excellent opportunity to work together,” commented Chris Heaslip, Co-Founder and CEO of Pushpay. “We are excited to help non-profits increase generosity and we look forward to generating additional donations through Truli’s donation platform.”
Pushpay’s mobile wallet offers a simple user interface and secure process, and gives businesses and non-profits a cost-effective method of receiving mobile payments without investing in custom app development. The Pushpay mobile wallet is PCI DSS compliant and uses payment card information, without the need for ‘dongles’ and card readers.
The Pushpay mobile wallet is available for iOS and Android and can be downloaded from the App Store and Google Play.
About Truli
Truli offers a unique distribution platform focused on Christian and family-friendly content that is free for users to view, interact and engage with on any mobile apparatus such as tablets, phones, smart TV, etc. Truli is free for ministries as many additional sermons are delivered weekly, as well as music videos, film/television content, sports, comedy and educational material. Truli offers a single platform that is flexible and easy to access to connect users, enabling the delivery of relevant and family content to the Evangelical community market of 100+ million people in the U.S. (and 700+ million outside the U.S.) representing $4.3 billion of annual gross industry sales in the U.S. alone.
